What is Nexo 14?
It is a real estate sales acceleration and centralization system. We sync a conversion-focused advertising strategy with every project asset in a proprietary AI-powered CRM to deliver qualified leads to the sales team in real time.
We accelerate sales of your real estate project.
For real estate developers and brokerages: conversion-focused advertising strategy, creative and a proprietary CRM with 24/7 AI that delivers qualified leads to your sales team in real time.
More than attracting clients, we create connection.
We build strategies designed to sell, not just to show.
One single partner
No need to coordinate an agency, CRM licenses, strategists, designers and AI tools separately.
- Strategy
- Creative
- Technology
- AI
24/7
AI agent coverage, including nights and holidays.
6
Channels in one inbox: Meta, Google, web forms, Instagram, Facebook and WhatsApp.
80/20
Budget split between the digital ecosystem and physical media such as billboards and the sales office.
The Nexo 14 formula
- Distinctive project
- Strategy and creative
- Nexo CRM with 24/7 AI
- Qualified leads
- Sales acceleration
We work with data, not assumptions.
+69.1%
All-time revenue record in 2025
Year-over-year growth for Espacio Vital Constructores, far above the average recovery of the sector in the region.
From rank 566 to rank 10
From outside the top 500 to rank 10 in Valle del Cauca
In less than two fiscal years, with revenue of COP 73,632 million in 2025. Among more than 2,500 companies in the sector, it is now the eighth-largest builder in Cali.
Source: El País newspaper, ranking of the highest-revenue construction companies in Valle del Cauca in 2025.
+400
Lots sold in 12 months
Successful product transition and faster closing times for Pentágono Constructora at the Cielito Lindo gated community.
$6,800million COP
In sales during December 2025
With an investment of COP 20 million that month. Every peso of the strategy working toward the close.
Growth, in detail.
The same figures seen as a trajectory: where our clients started and how far they have come.
Linear position scale, from rank 600 to 1. Source: El País newspaper.
$43,5432024*
+69.1%$73,6322025
*2024 revenue calculated from 2025 revenue and the 69.1% growth rate.
340times the investment
For every peso invested that month, 340 pesos in sales.
+33 lots per month on average
Each square represents one lot sold.
The Nexo 14 method in 4 phases
A structured process that connects advertising strategy, proprietary technology and artificial intelligence.
Phase 1: Sales assessment
A technical and commercial deep dive into the project.
- Product audit: unit types, sizes and finishes to prioritize the fastest- and slowest-moving units.
- Competitiveness and financing: price per m², down payment and terms against the area to create real sales hooks.
- Amenity hierarchy that speeds up the purchase decision.
- Strengths and objections matrix to bulletproof the message before running ads.
- Ideal buyer profile: purchasing power, motivation and consumer habits.
Phase 2: 80/20 sales strategy and creative
80%Digital ecosystem
20%Physical media
- High-intent advertising on Meta Ads, Google Ads and programmatic media (ads bought automatically on websites and apps).
- Owned and third-party channels: social media, a high-converting landing page and real estate portals.
- Physical media: billboards, construction hoardings and the sales office, with dynamic QR codes that track which piece each lead came from.
- Value narrative and branding with a premium feel in every digital and print piece.
Phase 3: Centralization and instant qualification
Nexo CRM and AI agent: specialized proprietary technology.
- Built for real estate: quotes, sales office visits and reservations, for off-plan or move-in-ready projects.
- Tailored to the developer's operating structure: stages, fields and permissions.
- One multichannel inbox: Meta, Google, web forms, Instagram, Facebook and WhatsApp.
Phase 4: Lead delivery and real-time control
- Automated assignment of qualified leads to the right sales rep.
- Full history: the rep knows which campaign the lead came from, what they asked and which unit type they want.
- Management dashboard: response times, number of leads handled and the stage of every deal.
An AI agent that replies in seconds, at any hour.
It screens and profiles every prospect before they reach your sales rep. Your team stops weeding out fake numbers and answering basic questions, and focuses on presenting the project and closing.
- Instant response to keep the buyer engaged while they are ready to act.
- Smart qualification: budget, timeline, unit type and ability to pay.
- Real-time assignment to the sales rep, with the full conversation history.
Buyer: Hi, I would like information about the project.
Agent: Hi! Happy to help. Are you looking for a home for yourself or an investment?
Buyer: An investment. I am interested in 2 bedrooms.
Agent: Great. When are you planning to make a purchase decision?
Buyer: Within the next 3 months.
Agent: Excellent. I am connecting you now with a sales rep who already knows what you are looking for.
Lead qualified and assigned to a sales rep
- Ad or form
- 24/7 AI agent
- Nexo CRM
- Qualified lead
- Assigned to a rep
Full visibility into your sales process.
The developer knows exactly which advertising asset generates the leads that move forward, how long its reps take to respond and the status of every deal.
- Every peso tracked. Every billboard, ad or portal is measured by the deals it generates, not by clicks.
- Response in seconds. Buyers get an answer while they are still interested, day or night, even on holidays.
- Sales reps focused on closing. They receive qualified leads with full history, with no fake numbers or basic questions.
Management dashboard
Live simulation
Response time
12 s
AI agent average
Leads this month
1,284
+18 today
Qualified
38%
Ready for a rep
Leads per day
Lead sources
- Meta Ads44%
- Google Ads27%
- Portals17%
- QR billboards12%
Developers and projects that trust us
FAQ
Is there a cost for the sales assessment?
No. The Nexo 14 sales assessment is free for real estate developers and brokerages.
What does the assessment include?
We analyze the product (unit types, sizes and finishes), price and financing competitiveness against the area, buyer objections and the ideal buyer profile. With that, we show you how to accelerate sales.
Which channels does the Nexo CRM bring together?
Meta, Google, web forms, Instagram, Facebook and WhatsApp arrive in one inbox, with each lead's history.
Does the AI agent replace sales reps?
No. The agent replies in seconds, screens and profiles every prospect and assigns them to a rep with the full history. The rep focuses on presenting the project and closing.
Does it work for off-plan and move-in-ready projects?
Yes. The Nexo CRM is built for real estate and covers quotes, sales office visits and reservations for both off-plan and move-in-ready projects.
Does it adapt to our company's structure?
Yes. We configure stages, fields and permissions to match your sales team's operating structure.
Request your free sales assessment
We analyze your project, your competition and your ideal buyer, and show you how to accelerate sales.
Request received
We will contact you on WhatsApp to schedule your assessment.